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Meet Gary

Gary Pica is a pioneer in the managed services field. His company, Dynamic Digital Services, was 'early to market' in the MSP arena, and quickly became one of the fastest growing MSPs in the country, with a multimillion-dollar managed service practice and over 7,000 endpoints under management. Since an acquisition by mindSHIFT Technologies in 2005, Gary has managed their Philadelphia and Boston regions, continuing to prove his methods work no matter the market. He has become a noted figure in the MSP community, regularly speaking about his experiences in building a successful managed service practice.

It seems like every day, a new managed service provider (MSP) launches with new servers and a compelling business plan. However, for many IT solution providers, the transition to managed services yields disappointing results effectively stifling the potential of what can be an extremely effective and lucrative business model. Gary Pica knows this well. When he started out as an MSP, he struggled with two of the most critical elements of a successful MSP: marketing and sales. Finding leads was a constant challenge, qualifying prospects was even harder, and potential customers didn't understand the true value of his offering.This is a common MSP struggle, and one that threatens the future of the business.

Through years of practice, Pica figured out what works. The key to MSP success is the ability to add new managed services agreements each and every month; Pica took this philosophy and developed a program that ensured predictable sales growth, soaring margins and increased net worth. This program helped Pica grow his MSP business into a multimillion-dollar winner with more than 7,000 end points under management before he sold it in 2005.

Now, through TruMethods, Gary Pica shares the key ingredients that revolutionized his business, and helps IT solution providers reach their full potential as managed service providers. TruMethods provides a proven, repeatable process, the FormulaWon Program, to transforming your business by showing you the right approach to leadership, solution packaging, sales process and results tracking through online tools, seminars and Gary's personal guidance.