As I’ve mentioned before, the next MSP evolution is Technology Success. Just being an MSP isn’t a competitive advantage in today’s marketplace. The MSP market has matured and reached a saturation point. To survive, you must — since you and your competitors are probably using the same technologies and tools — evolve by providing higher levels of business service to your customers.... Read more
I think we can all agree that the COVID-19 pandemic has presented MSPs with a range of new business opportunities, particularly in the cybersecurity space. Instead of trying to have conversations with prospects about why implementing enhanced security measures is essential, why not have candid discussions with business leaders you connect with on a regular basis?
You may not know this about me, but I do enjoy smoking the occasional cigar. So, during the pandemic, I decided it’d be a good idea to meet up with some friends of mine once a week to sit outside, enjoy the beautiful weather, smoke a socially distant cigar and talk shop.
At one of our more recent gatherings, I began asking questions about how the pandemic has impacted them and their businesses. We went around the circle and discussed some of the changes and pivots we had to make to keep our shops up and running. But, at some point during the conversation, we began talking about our employees and what it’s like having them work from home.
So, naturally, I started asking my friends questions about the technologies they were using, how their employees were accessing their networks, the types of security measures they put in place — and it quickly became apparent to me that all my friends had taken on additional security risks when shifting their employees to remote work.
When I asked my friends questions about how their vendors handled certain security situations or the conversations their vendors had with them around the changes made to their systems and networks to accommodate remote work, my friends moved further and further up in their seats.
Of course, they had no idea what I was talking about.
I finally ended the discussion by finding out how many employees each of them had and what each of them were spending on IT, and used price as a gap to explain why all of them had some maybe serious potential issues.
With the significant changes being made in the way we do business and the ever-evolving IT cyber threat landscape becoming increasingly complex, there are plenty of opportunities for MSPs to uncover pain in a way that business people really understand.
And, oftentimes, your leads are closer than you think. They’re usually sitting around the fire with you.
Compliance is top of mind for many MSPs in today’s business climate. While there are industry standards for MSPs to comply with, there are also technology standards for them to consider. What if I told you there’s an efficient way to ensure your clients comply with both?... Read more
Taking inventory of employee time is a great way to determine how employee efficiency can be improved. But even though this assessment is fairly straightforward, many MSPs avoid it. If this sounds like you, you're in luck. There’s an even easier way to determine how many seats one support resource can manage.... Read more
The best way to ensure things go from bad to worse for your MSP clients is to not have an incident response (IR) plan in place when you’re hit with a cyberattack.
And many MSPs don’t have an IR plan to follow for one simple reason: They don’t know how to develop one. To make things easier for them, Chris Loehr, EVP of Solis Security, and Wes Spencer, CISO of Perch Security, recently joined me on a webinar to discuss what MSPs should know about IR plans.
Holding yourself accountable for your outcomes isn’t easy. But when you get together with a group of like-minded individuals, anything is possible.... Read more
Without a doubt, the MSP space is evolving, especially with the COVID-19 pandemic still in effect. Anyone who has been in our industry for as long as I have will tell you that. The bad news is many MSPs are stuck in the past. They haven’t realized yet where our industry is or where it is heading — nor do they currently have the necessary tools, resources and mindset to survive. It’s time these MSPs come to terms with the following hard truth. They need to evolve or be left behind.... Read more
Is your MSP a Technology Success Practice (TSP)? A TSP understands the challenges and opportunities for building a strategic relationship with clients and focuses on the client’s success through the proactive management of technology. The vCIO role is one of the more important parts of a Technology Success Practice. The reason for this is because clients will take recommendations from someone with which they have a business value-added relationship much more easily than from someone who they see as ‘just a techie’ or ‘just a salesperson’. But the vCIO can’t do all of this on their own; they need their secret weapon, aka the Technology Alignment Manager (TAM) role.... Read more
If you are looking to take your business to the next level, joining an industry peer group may be your best option. Surrounding yourself with your peers can work wonders when you’re trying to determine what to do next. But without the right framework in place, you and your peers are left looking for direction. That’s why joining a peer group with a tested curriculum is key to your success.... Read more
This is the time to make some operational pivots in your business. While there are several adjustments you can make today to better your tomorrow, evaluating how, why and when you hold meetings can make a world of difference to your business results.... Read more