If you haven’t started your journey to Technology Success World, you’re not the only one, but that doesn’t mean you’re off the hook just yet. Many of your peers have already begun transitioning from MSPs to Technology Success Providers (TSPs) and are benefiting — so what are you waiting for?
Even though I’ve been talking about TSPs formore than a year now, some IT providers are still reluctant tomake the jumpto the new model, despite the upsides.
Now, while change is hard, it’s oftentimes necessary. In order to survive in an ever-changing tech landscape, you must adapt faster than ever before to evolving customer needs.
The only way to do that is byfocusing on business results, uncovering technical risk and reducing reactive time— all of which are key components of the TSP framework.
There’s still time to transition to the TSP model, so if you’re still unsure, there are some points to consider before committing yourself tobecoming a value-based IT provider.
The Next MSP Evolution: Technology Success
Without a doubt, the MSP market has matured and reached a saturation point.It’s more difficult now than ever for prospects to see the differences among IT providers.
To stay ahead competition, MSPs are looking for ways toevolve.Thegood news for them is the next MSP evolution is already here, and it’s called Technology Success.
To keep up with the changing customer landscape,Technology Success enables MSPs to evolve by keeping them focusedon technology standards and alignment, business impact, and IT strategy.
What’sa TSP?
Customers today want to understand how technology can positively impact their businesses in the coming years. Unlike the MSP, this is where the TSP prospers.
The TSPunderstandsthe importance ofhaving value-based relationshipsand delivering business results forcustomers.
Most importantly, the experienced TSP can effectively and efficiently reduce reactive noise levels.
What’s the main challenge to becoming a TSP? Reducing reactive noise levels
IT providersunableto build strategic relationships with clients are typically stuck in reactive mode.
Instead of showing clients how technologies can positively impact overall business initiatives, these MSPs are busy focusing on reactive tasks, such as managing tickets, alerts and projects.
To reduce reactive noise levels(or reactive tasks)and build more valuablevCIOprocesses, MSPs must clearly define proactive roles and develop disciplined processesaroundtechnology standards and alignment.
The tippingpoint
MostTruMethodsmembers begin seeing positive results after implementing their processes with enough customers.
All our Winner Circle peer group member companies have worked hard at building their own processes, and we’ve been watching their results of their efforts improve each quarter (this past quarter was the highest group average for new MRR sold and profitability).
We’re seeing our memberscommandinghigher seat prices, sellingmore recurring revenue and generatingmore revenue from existing accountsas theybuild their Technology Success Practices, so why not join us on the journey to Technology Success World?
