As we head into 2020, it’s clear that cybercriminals will continue using spear-phishing attacks as a go-to tactic for attacking victims. In these breaches, attackers heavily research their targets and craft carefully designed messages, usually impersonating a trusted colleague, website, or business. The attacks are designed to steal login credentials, financial data, and other information that can be used for other crimes.

I sat down this year with numerous TruMethods members to learn more about how they’ve leveraged the TruMethods framework to not only grow, but transform their businesses. While many of the conversations I had with members were thoughtful, engaging and downright interesting, there were a few that stood out among the rest.

Schnizzfest's agenda this year is jam-packed with panels, special content sessions and networking opportunities. While over the past few months I’ve covered what attendees can expect from this year’s education tracks, I haven’t reviewed the hours we’ve allocated to networking opportunities. 

If you’re a TruMethods member, you’re probably aware of our company’s obsession with standards, predictable results and process. Fortunately, our mindset has rubbed off on many of our members. It’s what’s helping them with generating more MRR, building strategic relationships and delivering consistent service offerings to their clients.

The TruMethods team produced a lot of informative and relevant blog content in 2019, much of which received very positive feedback. There are a select few — a couple of which are focused on the increasingly complex cybersecurity threat landscape — that you should take some time to read through.

Going into 2020, cybersecurity is top of mind for MSPs. Cyberattacks now more than ever are impacting businesses, hospitals, governments and other entities. For MSPs, there’s money to be made in the space, but to get a piece of the pie, they must understand how to position themselves.  

Even though you probably haven’t completed your 2020 business plan yet, you’ve at least started the process, right? If not, you’re behind many of your peers, but the good news is this: You can still make up for lost time as long as you take action today. 

There are a few terms in the MSP industry that have been overused, but none more than the word "proactive". Every MSP says it's proactive, but if you dig a little deeper, you’ll find that most MSPs are not actually proactive, they just have proactive intentions. There’s a big difference. 

Don’t wait too long to start preparing for your 2020 MSP business plan. The sooner you begin, the better off you and your company will be in the new year, so don’t waste another minute with inaction. 

Asking customers for referrals is part of business. There’s no reason to shy away from turning to customers when you’re looking to acquire new customers. If your customers are pleased with the services you’re providing, what better way for them to thank you than by sending business your way?