Open your calendar to today’s date. What is so significant about it?
It may be hard to believe, but Q1 2023 is coming to an end. Did you spend your time productively? Are you hitting your goals so far this year? If you are unsure, this is a good time for you to check in with your team members and evaluate where you’re at as an organization.
First things first — did you complete your 2023 business plan? Now, I’m talking about a real plan, not your budget, and one that ties vision to targets, to your annual plan to your quarterly action plan. Has the plan been communicated to everyone in the organization? Does each functional area and service delivery area have a plan in place to support your business goals?
Next, will your annual initiatives and quarterly actions move the needle, or are you focused on symptoms of the business that won’t make the kind of difference you think they will?
Finally, are you on track to complete your Q1 initiatives or, as I call them, your quarterly rocks? If not, now is the time to adjust.
Everyone is at a different place in their business maturity, and everyone has different goals; however, there are two common things that every MSP needs to focus on more now than ever before — adding new monthly recurring revenue (MRR) at the right price and increasing the value and price to your current base.
No one’s costs are going down right now. Tool and employee costs are higher for all of us. We also have more to do for our customers. While you can improve many areas of your business, adding new business as well as MRR and value to existing customers can help achieve your goals.
Everything else cascades down from there. Make this your culture. You can offer your customers and team members the best experience with healthy margins.
