Now, I’ve spoken about private equity entering the MSP space before, but since then, a lot has happened, much of which is good news for MSPs. Think about it this way: PE firms only chase expanding addressable markets. The fact PE firms have been investing in the channel means...
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With cybersecurity top of mind for business owners, MSPs have an extraordinary opportunity to become more than just IT providers in 2019. When executives review security vulnerability reports for their organizations, they’re forced to look at how breaches would impact overall business risk. This is where MSPs can insert...
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Shadow IT isn’t going away anytime soon, so be sure to hold on tight. As managing shadow IT becomes a greater concern among business leaders at all levels, solutions to overcome challenges arising from this unfortunate phenomenon are accelerating. Those businesses already geared up to combat increased security threats...
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To be able to successfully execute your MSP sales plan for the year, your sales engine needs to be running at peak performance. If it’s not, it’s probably time for a sales engine tune-up — and just like any tune-up, there’s a sales checklist to follow to ensure everything...
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Like a wheel, life goes round and round. Holding it all together is your framework, which you’ve been building up your entire life. If one spoke breaks, you weaken as a result. To keep the ride — your life journey — from getting thrown out of whack, strengthen your...
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Many MSPs are struggling with promoting themselves on social media platforms, which isn’t a surprise: Marketing has always been a top challenge for MSPs. Over the years, more and more MSPs have become interested in deploying social media strategies to increase brand awareness and generate leads for their sales...
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Email systems are the number one target of cybercriminals, and the situation is only getting worse. Attackers are finding new ways to infiltrate email accounts and use them as a platform for launching other types of attacks. Credential-based attacks such as account takeover (ATO) and business e-mail compromise (BEC)...
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To help explain the shift in IT provider models in the industry, late last year, I introduced the “Technology Success Provider” (TSP). This year, at Schnizzfest, I asked you to trust me by joining me on the journey to Technology Success World. If you still haven’t taken the first...
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Eighty percent of your MSP sales process should revolve around you assessing the results your prospects are getting today. You accomplish this by asking them technical questions, finding how much they’re investing in technology and inquiring about their businesses. We do this so we can determine the best way...
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If you still haven’t drafted your business plan for 2019, you’re a little late to the game. That being said, I’d rather you develop one late than not create one at all. To help you begin the process as quickly as possible, let’s review several key points to consider....
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