Going into 2020, cybersecurity is top of mind for MSPs. Cyberattacks now more than ever are impacting businesses, hospitals, governments and other entities. For MSPs, there’s money to be made in the space, but to get a piece of the pie, they must understand how to position themselves. CompTIA in its “Industry...
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Even though you probably haven’tcompleted your 2020 business plan yet, you’ve at least started the process, right? If not, you’re behind many of your peers, but the good news is this: You can still make up for lost time as long as you take action today. Developing your business plan is the next step after you properly...
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There are a few terms in the MSP industry that have been overused, but none more than the word “proactive”.Every MSP says it’s proactive, but if you dig a little deeper, you’ll find that most MSPs are not actually proactive, they just have proactive intentions. There’s a big difference. A few weeks ago, I spoke to...
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Don’t wait too long to start preparing for your 2020MSP business plan.Thesooner you begin, the better off you and your company will be in the new year, so don’t waste another minute with inaction. The business planning process is key to your success as an MSP. It’s what separates you from your competitors. While...
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Asking customers for referrals is part of business. There’s no reasonto shy away from turning to customers when you’re looking to acquire new customers. If your customers are pleased with the services you’re providing, what better way for them to thank you than by sending business your way? When considering whether to ask a...
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The TruMethods sales process is a framework we built from years of sales experience. MSP sales success isn’t about buzzwords, magical closing techniques or Jedi mind tricks. The TruMethods sales process is about truth, sincerity and belief. It’s about educating prospects and customers on how to look at technology,...
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We’ve all heard the phrase “time is money,” but when it comes to security incident responses, lost time isn’t just lost revenue — it can also mean a loss of new business, loss of existing customers, loss of critical data, and a loss of brand reputation. In fact, the...
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As a vCIO, you should always be looking to improve the strategic conversations you have with your clients to establish yourself as a true strategic partner in their business. When presenting important items to a business owner or C-level decision-maker, it’s critical for vCIOs to write down feedback and...
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The National Cyber Security Alliance and the U.S. Department of Homeland Security have declared every October National Cybersecurity Awareness Month (NCSAM). But here’s the thing: When you’re in the cybersecurity space, isn’t every month “cybersecurity awareness” month? Look, we now know the following: Hackers — especially those associated with...
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It’s the most wonderful time of the year: It’s selling season. From now until the end of the year,the climate to add new clients is optimal. TruMethods members are high performers, so they’re adding new customers at the right price every quarter, but during selling season, sales increase for many...
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