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MSP Sales: ‘No’ is the Sweetest Sound You’ll Ever Hear

An initial meeting with a prospect doesn’t have to be unpredictable.(In fact, it shouldn’t be.)The process of “setting the stage“during the initial conversation with a prospectincreases the likelihood of you being able to control the discussion from the onset, includinggetting the prospect to tell you no, which, believe it or not, isn’t necessarily always a bad thing. Most people avoid saying...

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Is Your MSP Using FUD or Being a Fearmonger? There’s a Difference

When it comes to MSP sales, who doesn’t like a little FUD? Many sales methodologies were founded in FUD (fear, uncertainty and doubt). Certainly, selling IT services today offers a big opportunity for MSPs and their vendors to create fear, uncertainty and doubt. Now more than ever, MSPs rely...

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Why TAM and vCIO Communication is Beneficial in MSPs

While it’s important for all roles in an MSP to communicate well with each other, the Technology Alignment Manager (TAM) and Virtual Chief Information Officer (vCIO) need to have very clear communication. They should be having meetings at regular intervals to discuss the Technology Success process regarding their shared...

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